Refresh Your Restaurant’s Digital Presence

The December holidays are here, and with everyone searching for festive dining experiences, it’s the perfect time to update your online presence! Think of your digital profile as the first impression guests get of your restaurant. Is it giving them a reason to visit?

Here are key areas to review and update:

• Social Media: When was the last time you posted something that really captures your restaurant’s atmosphere and menu? Updating your bio, recent photos, and holiday offerings can make a big difference. Show off your festive menu items, seasonal decor, and happy customers to engage people looking for places to celebrate. Posting regularly can increase engagement by as much as 20%.
•  Online Listings: Are your hours up-to-date, especially for the holiday season? Many guests rely on platforms like Google, Yelp, and OpenTable to decide where to dine. Ensuring that your hours, contact information, and menu are current can prevent lost business from guests who may otherwise be confused or frustrated by outdated details.
• Website Performance: Did you know that nearly 40% of visitors will leave a site if it takes longer than three seconds to load? Speed matters. Test your site’s load time and make sure guests can find what they need quickly and easily, especially if they’re on a mobile device. A clean, mobile-optimized layout will help attract on-the-go guests, particularly during the busy holiday rush.

Ask yourself:

• Is your restaurant’s unique vibe reflected in your online content?
• Have you highlighted special menu items or holiday hours on social media?
• Does your website make ordering, browsing, or booking easy?

Updating these details can help capture holiday traffic and leave a great impression on new guests. And if you need support, Foodify’s team can help you polish your digital presence, just in time for the holidays and new year.

Let’s go!